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Sales Management
Staffware eCRM Online gives managers an unprecedented ability to measure and
monitor sales productivity. All relevant client information, including forecasts
and orders, can be displayed in a range of graphical formats using the Histogram
Browser, allowing sales activity to be directed while it is in progress,
ensuring productivity is always maintained.
Marketing Campaign Management
Marketing Managers can effectively measure the progress of individual events and
campaigns with up-to-date information, including response ratios, ROI, cost per
lead and target group vs. sales results. Campaigns can therefore be measured in
terms of success and effectiveness, and if necessary, changes can be made in a
timely manner to increase the success rate. Staffware eCRM Online is a powerful
real-time Management Reporting Systems (Executive Information System) which
displays valuable management information in a graphical format. Using Online,
managers can monitor sales and marketing activity as it is occurring, enabling
performance to be quickly and easily assessed, strategic decisions to be taken
and new tactical approaches put into immediate effect. Online can present an
array of information about an individual or workgroup, client or campaign, both
in real-time or in historic context, providing a versatile planning tool to aid
strategic decision making.
Reporting
Staffware eCRM Online provides a comprehensive range of standard graphs and
charts, as well as Histogram, Pie and Line chart capability. Graphs and charts
can be designed using any combination of fields in the database and results can
be presented either full screen or tiled for easy viewing. Statistical data can
be collected immediately or queued for collection at regular intervals for rapid
presentation to screen.
Telemarketing
Online also provides the capability to measure and monitor all telemarketing
activity either on an individual or workgroup basis. Information such as the
number and average/total length of calls, unproductive time between calls, met
and daily/weekly results analysis, can be viewed quickly and easily enabling
performance to be monitored and direct action taken to increase productivity.
Staffware eCRM
Staffware eCRM is a fully featured, scalable customer relationship management
solution, supporting front and back office applications in both large and
mid-sized companies. Staffware eCRM improves the management of customer
relationships by automating business processes across the enterprise and
integrating both front and back office applications. It supports various aspects
of enterprise CRM such as conforming to the customer’s business rules and
existing systems, rapid application design and development, real time reporting,
collaboration across all delivery channels, delivering different levels of
service based on customer segmentation as well as automating data and document
processing.
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